Advanced List Functions

Suppression Lists

A Suppression List is a list of suppressed e-mail addresses used by e-mail senders to comply with the CAN-SPAM Act of 2003. CAN-SPAM requires that senders of commercial emails provide a functioning opt-out mechanism by which email recipients can unsubscribe their email address from future email messages. The unsubscribed email addresses are placed into a “suppression list” which is used to “suppress” future email messages to that email address. There are two types of suppression lists within Oempro Local Suppression List This the list specific suppression list only valid for the particular mailing list. Global Suppression List The subscribers added Read more

Subscription / Un-Subscription Forms

Subscription / Un-Subscription forms can be integrated with your website, microsite or landing pages. To create new subscription / unsubscription forms for your mailing list(s) follow the steps below.  Go to Lists  This will show you the existing lists available within your system.  Next click on the mailing list you want to integrate within your website  This will bring up the list overview page  Click on the “Create Subscription/Unsubscription Form” button found on the upper right corner of the page.  This will take you to a wizard where you can create the subscription / unsubscription forms Layout & Preview This Read more

Subscription / Un-Subscription Behaviors

Oempro offers a unique way of handling the subscription and un-subscription behaviors so that when the event of subscription or unsubscription happens the system should perform a certain action. These behaviors can be configured through the list settings option.  Go to your “Lists”  Select the mailing list you wish to configure the behaviors for  Click on the “Settings” link under the List Options. You can activate several behaviors when the subscription event occurs. The behaviors are listed below. Subscribe him/her to a specific list If you enable this option you can subscribe the subscriber to a specific list of your Read more

Third party MySQL Sync

This chapter will deal with the data synchronization tools available within Oempro. This tool will help you to keep your data synchronized to a 3rd party mysql database. If there are several systems within your corporate structure such as erp or crm solutions and you would want to keep your email marketing data in sync with these erp or crm systems then you can easily create a list synchronization procedures. To create a new list synchronization procedure go to “Lists” Click on the particular list which requires Synchronization Click on the “Synchronization” link under the List Options Status You can Read more

Auto Responders

Auto-responders play a very important role in Email Marketing. You can send emails or updates to your subscribers automatically without the need to login to the Oempro account. You can use autoresponders to send a welcome email or a happy birthday email. You could even send an email when someone clicks on a particular link, forwards your newsletter. To create and manage the auto responders go to “Lists” Select the mailing list you wish to create auto-responder for Now click on the “Auto Responder” link from the List Options menu. You should see the auto responder browser – which will Read more

Advanced List Functions

In this chapter we will learn all the advanced features offered by Oempro for list management. We will be discussing about several interesting functionalities integrated within the Oempro’s list management interface. These advanced list functions will help you understand and work with custom fields, auto responders, segments of data, subscription and unsubscription behaviors, list integration with website, suppression lists etc. These topics will mainly include List Settings Custom Fields Auto Responders Segments Third party mysql database sync Subscription / Un-Subscription Behaviors Subscription / Un-Subscription forms Suppression Lists